At JMA we know the value of a well thought out PR strategy, devised with a thorough understanding of the client's business, its target audience and its aspirations.
We devise customised PR strategies that support our clients' business plans at every level. They embrace the entire marketing and PR process including budgeting, resource allocation, different methods of reaching key audiences, and tracking and reporting progress. The planning process is something we believe should be done in partnership with the client so that we know we are reflecting their needs and ambitions.
We engaged JMA with the clear aim of increasing our exposure in the media to aid specialist staff recruitment. They achieved this very effectively and their honest and open approach gave me a full appreciation of what could be achieved through regular PR activity.Martin Worner, Managing Director, software developers, thecitysecret.